In the vibrant realm of typography, TypeType emerges as a trailblazing foundry known for its exceptional range of over 75 font families, combining expressive design with top-tier quality. Established in 2013 in St. Petersburg, Russia by Ivan Gladkikh and Alexander Kudryavtsev, the studio has since garnered numerous international awards and amassed a global client base of over 75,000 companies.
From Custom Creations to Universal Utilities
TypeType offers not just off-the-rack fonts but also bespoke solutions. Clients can commission custom fonts or adapt existing TypeType designs to reinforce brand identity . This blend of bespoke craftsmanship and scalable libraries reflects a foundry that values both artistry and adaptability.
Signature Sans-Serifs: Typography That Speaks Volumes
Here is detail about signature sans serif;
TT Norms® Pro
An iconic geometric sans-serif, TT Norms® Pro is praised as a “trouble-free workhorse,” available in 102 styles plus variable versions. It’s a staple for both text-heavy environments and striking headlines, embraced by renowned brands worldwide.
TT Commons™ Pro
TT Commons™ Pro bridges the chasm between style and functionality. As the studio’s most adaptable typeface, its versatility empowers designers across applications—everything from branding to programming . These fonts exemplify a modern thoughtfulness where form meets universal utility, making them essential in today’s visual communications.
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Bestsellers with Flair and Character
Beyond its core sans-serifs, TypeType’s catalog includes dynamic fonts celebrated for their unique voices:
TT Neoris
A neo-grotesque marvel refined over two and a half years, TT Neoris adapts beautifully to varied design needs. Its comprehensive language support (230+ languages) and OpenType features make it a modern typographic powerhouse.
TT Firs Neue
With a minimalist Scandinavian aesthetic, TT Firs Neue suits everything from packaging and web to video covers and decorative installations, offering visual serenity with editorial versatility.
TT Neoris and TT Supermolot Neue
The latter is a modular sans-serif with squared forms but flexible energy. It is ideal for tech-focused, futuristic designs.
Specialized Styles: Elegance, Modularity, Industrial Grit
TypeType’s genre-spanning collections feature specialty fonts like:
- TT Hoves Pro – A clean, Scandinavian sans-serif with minimalist elegance.
- TT Ricordi Greto – A familiary yet surprising display font that expands typographic possibilities.
- Industrial & Museum Series – Niche offerings ideal for environmental, exhibition, or historic visual settings.
Accessibility and Free Font Initiatives
TypeType also champions accessibility. Their “Free Fonts Project” provides 50+ free typefaces and trial versions of commercial fonts, supporting experimentation—though trial fonts have non-commercial restrictions. This initiative underscores their belief in distributing design opportunities widely.
Why Designers Choose TypeType Fonts
Extensive Language Support: Latin, Cyrillic, Greek, Arabic.
OpenType Excellence: Ligatures, stylistic sets, variable weights.
Manual Hinting and Kerning: Sharp readability at any size.
Professional Foundry Practices: Trial versions, custom commissions, ongoing updates.
International Recognition: Used by thousands of global brands, awarded typographic honors
Conclusion
TypeType’s fusion of artistic design and rigorous function positions it at the forefront of modern typefoundry. From universally adaptable fonts like TT Norms® Pro and TT Commons™ Pro to expressive display faces like TT Ricordi Greto, the studio covers a vast design landscape with finesse. By offering custom services, free educational tools, and a strong global client base, TypeType showcases what a forward-thinking font foundry can be: a partner in creativity and clarity. Whether you’re a designer seeking typographic precision or a brand aiming for a distinctive visual voice, exploring TypeType’s catalog is a worthy undertaking.
